The Indie Author Insider

The Indie Author Insider

Building an Audience Before Your Book Launch: A Guide for Self-Published Authors

Learn how to build an engaged audience before your book launch.

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RLA Publishing
Feb 10, 2025
∙ Paid

Discover effective strategies for self-published authors, including social media, email marketing, and valuable content creation. Get started today!

Building an audience is one of the most important steps for self-published authors aiming for a successful book launch. Yet, it’s also one of the most challenging. Many authors struggle to create a platform or following before their book’s release, often leaving them with limited visibility and sales. In this article, we’ll explore the importance of building an audience and provide actionable strategies to help you engage with readers and create momentum before your book hits the shelves.

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